Guides
Practical guides to SEO and digital marketing.
Webmaster, SEO, PPC, social, email, web, analytics and AI, written by the SEO Fleet team. Practical, specific and free of fluff.
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Email Marketing
Email Marketing for Small Businesses: Getting Started Properly
Email is one of the few marketing channels a small business fully owns. This guide shows how to set it up properly, from choosing a platform to sending your first useful campaign.
PPCHow to Structure a Google Ads Account That Is Easy to Manage
A tidy Google Ads account is easier to read, easier to optimise and harder to waste money in. This guide shows how to organise campaigns, ad groups and naming so the structure works for you.