Email Marketing: articles and guides.
5 practical articles and guides written by the SEO Fleet team.
Would you open this one?
Writing Newsletters People Actually Read
Most business newsletters get skimmed and forgotten. A few get opened every time. Here is what the second group does differently, and how to apply it to your own.
Email MarketingGrowing Your Email List the Right Way
A bigger list is not always a better one. Here is how to grow your email list with clear consent, honest expectations and subscribers who actually want to hear from you.
Email MarketingHow to Write a Welcome Email Sequence That Builds Trust
New subscribers are paying the most attention they ever will. A well-planned welcome sequence uses that moment to build trust rather than rushing into a sale.
Email MarketingEmail Deliverability Explained: SPF, DKIM and DMARC
If your emails are landing in spam, authentication is the first thing to check. Here is a plain-English guide to SPF, DKIM and DMARC and why they now matter more than ever.
Email MarketingEmail Marketing for Small Businesses: Getting Started Properly
Email is one of the few marketing channels a small business fully owns. This guide shows how to set it up properly, from choosing a platform to sending your first useful campaign.