Digital marketing since 2007 · Offices in India and the USA · Specialists from $30/hour
Email Marketing

Email Deliverability: Get Your Emails Into the Inbox

Great emails achieve nothing if they land in spam. We set up authentication correctly, clean up your list, check your sending practices and monitor your sender reputation so mailbox providers can trust your emails.

  • Doing this since 2007
  • International campaigns
  • Your accounts, your data

Would you open this one?

The problem

Sound familiar?

If any of these describe your business, you’re probably leaving customers on the table - and it’s fixable.

  1. Customers say your emails end up in their spam folder.
  2. SPF, DKIM or DMARC is missing or set up incorrectly.
  3. Bounce rates and spam complaints keep creeping up.
  4. Several tools send email from your domain without authentication.
The SEO Fleet approach

How we approach Email Deliverability.

In 2024, Google and Yahoo introduced requirements for bulk senders: authenticate with SPF and DKIM, publish a DMARC policy, offer easy one-click unsubscribe and keep spam complaint rates low. We check every service that sends from your domain, fix the DNS records and put list hygiene and monitoring in place.

  • Better inbox placement
  • A protected sending domain
  • Fewer bounces and complaints
  • Compliance with provider rules
What we do

What’s included in Email Deliverability.

Deliverability audit

Authentication, content, lists and sending habits reviewed.

SPF, DKIM & DMARC

Records set up and aligned for every sending service.

Bulk sender compliance

Google and Yahoo requirements checked and met.

List hygiene

Bounces, inactive contacts and risky addresses removed.

Reputation monitoring

Postmaster tools, DMARC reports and complaint rates.

Sending practices

Volume, frequency and warm-up planned sensibly.

Our process

A clear process, from first call to measurable results.

  1. Discover

    Audience, offers, current list and platform reviewed.

  2. Set up

    Platform, authentication (SPF, DKIM, DMARC) and tracking.

  3. Segment

    Lists organised by interest, stage and behaviour.

  4. Create

    Templates and copy written for your audience.

  5. Automate

    Welcome, nurture and follow-up flows switched on.

  6. Send & test

    Campaigns sent, subject lines and content tested.

  7. Measure

    Opens, clicks, conversions and list health reported.

Why SEO Fleet

We’ve been adapting alongside the internet since 2007.

Online since 2007

We have worked through every major search and platform shift since 2007 - and kept clients growing through them.

International campaigns

Campaigns for businesses across North America, Europe, the Middle East, Australia and Asia.

Technical + creative

SEO specialists, developers, writers, designers and analysts under one roof.

Long-term relationships

Many clients start with one service and stay for years as the work expands.

Results & client stories

Real clients. Their words.

Thank you for your SEO service! We’re extremely satisfied with the results; the amount of visitors has tripled - and is still increasing - as well as our revenues!
SG Sarah Gewanter HypnoWisdom

Your website should do more than look good.

It should bring you business. Let’s talk about how.

Experienced specialists from $30 an hour. Or a fixed price.

Most of our specialists work at $30 an hour, less than half the $75 to $100 an hour most SEO providers charge. Prefer certainty? We also quote fixed prices for defined projects, and every estimate is agreed before work starts.

Comparison: Ahrefs survey of 439 SEO service providers.

FAQ

Email Deliverability questions, answered.

Related services

What are SPF, DKIM and DMARC?

They are DNS-based standards that prove your emails are genuinely from you. SPF lists approved senders, DKIM signs messages and DMARC sets the policy for failures.

What did Google and Yahoo change in 2024?

Bulk senders must authenticate their email, publish DMARC, support one-click unsubscribe and keep spam complaint rates low.

Can you guarantee inbox placement?

No one can. Mailbox providers make the final decision, but proper authentication, clean lists and good practice give you the best chance.

Does this also protect our domain from spoofing?

Yes. A properly enforced DMARC policy makes it much harder for others to send email pretending to be you.

Get started

Make sure your emails actually reach people.

Tell us a little about your business. A specialist - not a salesperson - will come back to you within one business day.

Step 1 of 4

What’s your website?

Step 2 of 4

What do you want to improve?

Step 3 of 4

Where should we send our ideas?

Step 4 of 4

Let’s talk

We reply within one business day. No spam, no sharing your details. Privacy policy. This form is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.