Digital marketing since 2007 · Offices in India and the USA · Specialists from $30/hour
Technology & SaaS

Digital Marketing for Technology and SaaS Companies

Software buyers compare, trial and evaluate before they commit. We help technology and SaaS companies capture comparison and problem searches, run efficient paid acquisition and measure trials and demos properly.

Every industry is searched for differently.

What your customers search for

Searches like these are where your next customers come from.

Illustrative search patterns - your own keyword research will reveal the exact terms and volumes in your market.

  • best [software category]
  • [competitor] alternative
  • [software] vs [software]
  • [use case] tool
  • [software category] pricing
Common problems

What usually gets in the way.

  1. Competitors dominate comparison and “alternative” searches.
  2. Paid acquisition costs make growth expensive.
  3. Trial sign-ups do not convert to paying customers.
  4. Product marketing and SEO operate separately.
Our approach

How SEO Fleet approaches Technology & SaaS.

We build SEO around use cases, integrations and comparisons your buyers search, run paid campaigns tied to trial and demo quality, and connect product data so marketing is measured on activated and paying customers.

  • Use-case, integration and comparison pages
  • Paid search and LinkedIn for demos and trials
  • Technical SEO for JavaScript-heavy sites
  • Analytics tied to activation and revenue

Experienced specialists from $30 an hour. Or a fixed price.

Most of our specialists work at $30 an hour, less than half the $75 to $100 an hour most SEO providers charge. Prefer certainty? We also quote fixed prices for defined projects, and every estimate is agreed before work starts.

Comparison: Ahrefs survey of 439 SEO service providers.

FAQ

Questions from Technology & SaaS businesses.

Can you handle SEO for a JavaScript app?

Yes. We check rendering, indexation and structure for React, Vue and similar frameworks.

Is it worth targeting competitor names?

Honest comparison pages can perform very well. We keep them accurate and fair.

Your competitors are already being searched.

Make sure your business is there when customers search.