Digital Marketing for Publishers, Podcasts and Video Channels
Publishers, podcasters and creators compete for attention on search, social and every major platform. We help media businesses grow a loyal audience through content SEO, newsletters and distribution, and put sensible monetisation foundations in place.
Every industry is searched for differently.
Searches like these are where your next customers come from.
Illustrative search patterns - your own keyword research will reveal the exact terms and volumes in your market.
- [topic] news
- [topic] podcast
- how to [task] explained
- [publication] newsletter
- best [topic] YouTube channel
What usually gets in the way.
- Traffic depends heavily on social platforms and algorithm changes.
- Archive content is rarely updated or linked together.
- Readers visit once and never subscribe.
- Technical issues slow down large content sites.
How SEO Fleet approaches Media & Publishing.
We build topic clusters and internal linking that help search engines understand your coverage, refresh valuable archive content and fix technical issues common on large sites. Newsletters turn casual visitors into a direct audience you own, and we help you review monetisation options such as advertising, sponsorships, memberships and affiliate partnerships.
- Content SEO, topic clusters and archive refreshes
- Technical SEO for large and fast-growing sites
- Newsletter growth and management
- Podcast and video distribution and discoverability
Where we’d usually start.
SEO Services
Technical, content and authority work that grows qualified organic traffic. Learn moreTechnical SEO
Crawlability, indexation, speed and structure fixed at the foundation. Learn moreNewsletter Management
Planned, written, designed and sent on schedule. Learn moreContent Marketing
Planned, written and distributed content that builds trust and leads. Learn moreGoogle Analytics Services
GA4 setup, audits, events and reports you can trust. Learn moreExperienced specialists from $30 an hour. Or a fixed price.
Most of our specialists work at $30 an hour, less than half the $75 to $100 an hour most SEO providers charge. Prefer certainty? We also quote fixed prices for defined projects, and every estimate is agreed before work starts.
Comparison: Ahrefs survey of 439 SEO service providers.
Questions from Media & Publishing businesses.
Can SEO help a podcast or YouTube channel?
Yes. Episode pages, transcripts and show notes on your own site can help people find you through search, alongside optimised titles and descriptions on each platform.
Why build a newsletter if we already have social followers?
Social reach depends on each platform’s algorithm. An email list is an audience you can contact directly.
Your competitors are already being searched.
Make sure your business is there when customers search.