Digital Marketing for Hospitality and Travel
Guests compare hotels, restaurants and experiences online - often on platforms that take a commission. We help hospitality businesses win more direct bookings through search, maps, social and paid campaigns.
Every industry is searched for differently.
Searches like these are where your next customers come from.
Illustrative search patterns - your own keyword research will reveal the exact terms and volumes in your market.
- hotels in [destination]
- best restaurant in [area]
- things to do in [city]
- [destination] boutique hotel
- [venue type] for events near me
What usually gets in the way.
- Online travel agencies take a large share of bookings.
- Photos and reviews drive decisions more than websites.
- Seasonality makes demand hard to manage.
- Direct booking journeys are clunky on mobile.
How SEO Fleet approaches Hospitality & Travel.
We strengthen direct visibility - Google Business Profile, local SEO, destination content and brand search campaigns - and improve the mobile booking journey so more guests book with you directly.
- Maps, reviews and profile optimisation
- Destination and experience content
- Brand and metasearch campaigns
- Mobile-first booking journeys
Where we’d usually start.
Local SEO
Maps, local pack and “near me” visibility for area-based businesses. Learn moreGoogle Business Profile Management
Your Google listing set up, optimised and actively managed. Learn moreSocial Media Marketing
Strategy, content and community management across platforms. Learn moreGoogle Ads Management
Search, Performance Max, Shopping, Display and YouTube campaigns. Learn moreOnline Reputation Management
Monitoring, reviews and search results that reflect you fairly. Learn moreExperienced specialists from $30 an hour. Or a fixed price.
Most of our specialists work at $30 an hour, less than half the $75 to $100 an hour most SEO providers charge. Prefer certainty? We also quote fixed prices for defined projects, and every estimate is agreed before work starts.
Comparison: Ahrefs survey of 439 SEO service providers.
Questions from Hospitality & Travel businesses.
Can you reduce our reliance on booking platforms?
Direct bookings can be grown steadily, though most properties continue to use platforms as one channel.
Should we respond to every review?
Yes, ideally. Thoughtful responses influence future guests as much as the reviews themselves.
Your competitors are already being searched.
Make sure your business is there when customers search.